About Fuelled4life

Managed by the Heart Foundation, Fuelled4life is a collaborative initiative that involves the education, health and food industry sectors working together to make it easier to have healthier food in schools and ECE services.

Fuelled4life is the brand name for the Food and Beverage Classification System (FBCS) in schools and ECE services.  It was chosen to reflect the importance of healthy eating in the lives of New Zealand children.

Fuelled4life is all about young people getting a good start to life through access to healthier food and beverages. It is designed to inspire schools and ECE services to provide tasty, nutritious products and to encourage the food industry to produce and supply healthier foods and beverages that young people will want to consume.

The FBCS was designed specifically for foods and beverages children commonly consume in an education setting. Foods and beverages are classified according to their nutrient profile and the system identifies the healthier options. Foods and beverages are divided into two levels for registration; everyday and sometimes.

Everyday foods and drinks are the healthiest choices.  Encourage and promote these foods and drinks. Sometimes foods and drinks should be consumed in moderation.  These foods and drinks should not dominate the choices available.

The Food and Beverage Classification System is based on the Ministry of Health’s Food and Nutrition Guidelines, which identify healthy eating for children and young people.

For people involved in selecting foods and drinks for catered meals, tuck shops and canteens, vending machines, sponsorship deals, fundraisers and other special events, the FBCS identifies the healthier options.